I'm a global design leader, with over 20 years of experience in creating impact through design. I establish and grow design studios globally, working with Fortune 500 organisations to evolve the organisation and design meaningful experiences for customers, employees, and businesses.


I lead, direct, and coach senior business leaders and their organisations to envision a new future of their business, through end-to-end design-led transformations. Using; research, strategy, business cases, senior stakeholder buy-in and advising, design, prototyping, change management, delivery, and implementation.

I've had the privilege and responsibility of starting design studios in new markets, transforming struggling studios, and scaling design networks globally. I drive this growth by proving the return on design investment, design leadership, P+L management, customer engagement, and business operations.

As a designer, my focus is on people. I love to research in the field, gathering insights to understand the moments that matter to people. I can then explore how technology could be used to create rich, memorable experiences, and emotional connections that help shape our world.

Here is a selection of the brands I've worked with: Marriott, Barclays, Turkish Airlines, Nokia, Telstra, UBS, RBS, BP, Guardian, BSKYB, BBC, Adidas, Tesco, Coles, Panasonic.

My specialities are Design leadership, Service design, Product design, Brand experience, Creative strategy, Ethnographic research, Storytelling, Motion Design, Workshops, Futures, Speculative Design.


For my work history please see: linkedin.com/in/olishaw/


Why the swan picture?
I’ve long been fascinated with the concept of black swan events, on my first trip to Australia, I saw my first black swan (this picture).